Your “test drive” of Human-Centered Strategy begins by downloading this PDF. There are some warm-up exercises on page 2 and page 3 that are highly recommended.
However, for the purpose of this “test drive”, page 4 and page 5 are the most important as they contain the ‘Activity Map’ and ‘Opportunity Map’ that will help you systematically think about your customer’s behaviours, needs and what opportunities you have to address them.
For the best experience, print page 4 and 5 so that you can perform the exercises as you listen to the instructions in the following videos.